Slight 3% growth of global PC shipments in Q1 2024
Date: 22/04/2024
Canalys reported that the worldwide PC market experienced a positive start in 2024, with a 3.2% annual increase in total shipments of desktops and notebooks during the first quarter, reaching 57.2 million units. While notebook shipments surged by 4.2%, desktop shipments remained relatively stable, declining by just 0.4%. This growth reflects the ongoing recovery in PC demand across various segments, driven by factors such as the Windows 11 refresh and the introduction of AI-capable PCs.
Further findings shared by Canalys inlcudes:
The market outlook for PCs in 2024 appears promising, with the potential for sustained growth throughout the year. Businesses are increasingly prioritizing upgrades, setting the stage for a significant transition to Windows 11. Moreover, the introduction of AI-capable PCs in the second half of the year is expected to drive further innovation and enhance the value proposition for consumers. Canalys forecasts that nearly 50 million PCs shipped in 2024 will integrate dedicated AI accelerators.
Lenovo led the PC market in Q1 2024, capturing a 24% market share and achieving strong growth of 8%. HP and Dell secured the second and third positions, with flat and minor shipment declines, respectively. Apple and Acer rounded out the top five vendors, with notable growth and shipments.
Overall, the modest yet steady growth in global PC shipments signals a positive trajectory for the market in 2024. As demand continues to strengthen and technological advancements drive innovation, the PC industry is poised for further expansion and evolution.
“Growth in the first quarter of 2024 bodes well for a strong PC market throughout the year,” said Ishan Dutt, Principal Analyst at Canalys. “Vendors and the channel have been working through some final stages of inventory corrections, and macroeconomic conditions in certain markets continue to limit demand. But the strength of the refresh opportunity, particularly from businesses, is beginning to come to the fore. The market is set to go from strength to strength in the coming quarters as customers prioritize upgrades in preparation for a large-scale transition to Windows 11. The current PC installed base is larger and older than ever, presenting a huge opportunity for OEMs and their partners. The wider introduction of AI-capable PCs in the second half of the year will also give the market a boost, delivering much-needed innovation and a compelling value proposition to users who have held off on buying new PCs during the post-pandemic downturn.”
Note: Unit shipments in thousands. Percentages may not add up to 100% due to rounding.
Source: Canalys
