36.1 million smartphone shipped in 2nd Q of 2023 in India, a drop of 1%
Canalys research has reported that the Indian smartphone market shipments stabilized at 36.1 million units, a modest decline of 1%, signaling a slight recovery after three quarters of decline.
Other findings shared by Canalys research includes:
On a sequential basis, the market grew 18% as the vendors’ inventory levels improved due to a moderately favorable business environment. Samsung retained its leading position in the market in Q2 2023 with an 18% market share, shipping 6.6 million units. Trailing closely behind, Vivo reclaimed the second position after a quarter, shipping 6.4 million units. Xiaomi secured the third spot by shipping 5.4 million units, while realme and OPPO (excludes OnePlus) rounded out the top five by shipping 4.3 million and 3.7 million units, respectively.
“Smartphone vendors are acclimatizing to the dynamic business environment, focusing on ensuring long-term sustainability,” said Sanyam Chaurasia, Analyst at Canalys. “Brands are cementing their position in the market by collaborating further with the Indian channel ecosystem. Vendors are investing in local suppliers, nurturing retailers and aligning with the government's vision. Consumer inclination toward offline shopping in the mass-market and premium segments continues to drive vendors to...
“Smartphone vendors are acclimatizing to the dynamic business environment, focusing on ensuring long-term sustainability,” said Sanyam Chaurasia, Analyst at Canalys. “Brands are cementing their position in the market by collaborating further with the Indian channel ecosystem. Vendors are investing in local suppliers, nurturing retailers and aligning with the government's vision. Consumer inclination toward offline shopping in the mass-market and premium segments continues to drive vendors to...
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