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Date: 01-04-14

Maxwell Guider selects ST's MEMS sensors for activity trackers

STMicroelectronics has announced that wearable device maker Maxwell Guider Technology has selected ST’s LSM330 6-axis inertial module and LIS3DSH 3-axis accelerometer as the foundation for its low-power motion-sensing activity trackers suited for all generations and lifestyles.

"Simple activity-tracking capability is no longer enough for consumers adopting the Smart Mobile Lifestyle; bulky, dull, and dumb wearable devices are not welcomed in the market,” said Morgan Yang, CEO of Maxwell Guider Technology. “Consumers want wearable devices that are smart enough to automatically distinguish whether they are swimming, playing soccer, dancing or practicing yoga, and ST is the only supplier whose sensors keep that concept in mind—and meet our demands for dynamic and selectable acceleration range, stability, and power efficiency. That's why we have chosen to use ST’s leading-edge MEMS devices."

"In the IoT era, wearable applications are becoming increasingly diverse," said Benedetto Vigna, Executive Vice President and General Manager of the Analog, MEMS & Sensors Group at STMicroelectronics. "Innovative companies such as Maxwell Guider Technology are challenging us to deliver sensors that are smaller, thinner, more durable, as well as more accurate, more stable, and use less power. As the top MEMS manufacturer with more than 900 MEMS-related patents and patent applications worldwide, we welcome that challenge."

Both the LIS3DSH 3-axis accelerometer and LSM330 6-axis inertial module embed finite state machines – programmable blocks that enable custom motion recognition.

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