Date: 2nd Dec 2010

Market for mobile TV SoC chips is growing fast

With the mobile phone customer showing interest in having TV in their phones, the demand for semiconductor devices supporting TV on mobile phone is growing. The fables semiconductor company Telegent has announced it has achieved a key industry milestone with the shipment of its 100 millionth mobile TV receiver IC last month. TV on phone is more a trend in emerging markets such as Southeast Asia, Latin America, the Middle East, Africa and India.

Telegent is sourcing its mobile TV IC chips to companies such as Samsung, ZTE, Tianyu and many design houses and OEMs in Taiwan and China. The strong demand for phones with TV is in Southeast Asia and Latin America. In India the demand for such phones is for watching live cricket on phone.

Telegent has recently introduced the TLG1180, single-chip mobile TV receiver supporting ISDB-Tb and analog broadcast TV standards with an integrated H.264 decoder.

The other semiconductor companies targeting this market are Samsung, Infineon, Broadcom and Maxlinear. I&C Technology. The S3C4F60, a 65nanometer (nm) single-chip mobile TV System-on-Chip (SoC) from Samsung, OMNIVIA RF Tuner + Demodulator IC from Infineon and MxL751SM, a tuner and ISDB-T 1-Segment (1-Seg) demodulator from Maxlinear are some of the devices visible in the market.

India's einfochips, a VLSI design service is expertise in providing chip design services for mobile TV SoC semiconductor chips.