Date: 7th Oct 2010

iSuppli forecasts 20.9% growth in global LCD-TV Shipments in 2010

iSuppli Corp has forecasted that the global LCD-TV shipments will grow to 173.3 million units in 2010, up 20.9 percent from 143.4 million in 2009. This is despite a 20.2% decline in the LCD-TV shipments estimated in the first quarter due to the normal seasonal slowdown. However the shipments in the second quarter is estimated to have grown by 3 percent. This growth is forecasted to accelerate to 14.9 percent in the third quarter and to 17.9 percent in the fourth quarter. It is also reported that even though the growth in the shipment in 2010 as compared to 2009 is significant, it falls short of the 39.1% increase in 2009.

"Sequential demand growth for LCD-TVs slowed in the second quarter as rising economic uncertainty, slower price declines and mounting consumer caution took a toll on sales," said Riddhi Patel, director of television systems at iSuppli. "In contrast, sales in the second half will strengthen as brands slash prices aggressively on new sets with advanced features like LED backlighting, Internet connectivity, 3-D display and 120/240Hz refresh rates."

The release also says that despite an unusual rise in LCD-TV set pricing in July in the United States, prices worldwide are set to decline in the third and fourth quarters, as the supply chain strives to reduce stockpiles.