Ford cars employ Broadcom's BCM4325 chip for wireless connectivity

Broadcom has announced that Ford Motor Company is using its BCM4325 Bluetooth + Wi-Fi combination (or 'combo') chip solution in some of Ford's new vehicles. The Ford SYNC system, which is based on the Microsoft Embedded Auto software platform, enables cellular handsets, portable media players and other devices to connect directly to the car's entertainment system for hands-free operation and for sharing media between them. The next-generation of Ford's SYNC communications system is being unveiled at this week's 2010 International CES, and features the Broadcom BCM4325 solution that adds advanced Wi-Fi functionality for a more enjoyable, convenient, and safer user experience.

Highlights/Key Facts:

BCM4325 enables hands-free operation of many cellular phone handsets and popular digital auto/video players while in the car. Using voice commands, the driver can use integrated Bluetooth to make musical selections, initiate phone conversations and manage other car functions. The new SYNC version integrates Broadcom Wi-Fi technology enabling consumer electronics devices to connect wirelessly to the system without the need for a USB cable.

Edgar Figueroa, Executive Director, Wi-Fi Alliance said, "The addition of Wi-Fi into the automobile environment will spark creative new uses for the technology and help drive its adoption in an even broader array of devices. With the ability to offer in-cabin Wi-Fi connectivity for laptops, netbooks, gaming devices, and smartphones, the new SYNC system from Ford is a good example of the future of 'connected transportation'."

Chris Bergey, Senior Director, Wireless LAN Mobility Group, Broadcom said, "As a leader in driving wireless connectivity into new categories of products, we have enabled consumer electronics devices to connect, share data, and enhance the user experience by eliminating wires and cords in varied devices. Our collaboration with Ford marks a new area of expansion for wireless connectivity, making our highly competitive wireless LAN and Bluetooth combinational technologies available for Ford's future automotive passenger cabins."