Energy saving is not just environment issue, it's new economy

The energy production now hurts not only the environment but also more on our economies. Whether its developed economy or developing the need of energy is growing and the electronics can do lot to save energy. It started with power saving devices where most common highlighted feature of new products is low power consumption. Semiconductor is fully focused on cutting the milli amps to micro amps and further. What more required are the devices and technologies, which can really help in renewable energy generation and control. Though solar PV technology has grown interestingly in recent times but no way comparable moore's law in processor power. The battery technology too need lot more thrust in innovation to produce environmental friendly and cost effective rechargeable batteries. Hybrid electric vehicle should have been more visible on roads than the present gasoline guzzlers. So there is lot to do when it comes good technology.

In a media roundtable held at Actel Corporation, Silicon Valley CEOs John East of Actel T.J. Rodgers of Cypress Semiconductor and Brian Halla of National Semiconductor shared their provocative thoughts and insights on the environmental and economic challenges facing the world.

All three CEOs, who have focused their companies on power-saving technologies, were in agreement that the innovation inherent to Silicon Valley was key to solving the energy crisis and building the foundation for a sustainable future. The trio called on other high-tech CEOs and entrepreneurs to focus their R&D and investments on solving the crisis, which would eventually fix US and other tech driven economies.

The CEO remarks are available now for viewing on YouTube:

Introduction and John East remarks: http://www.youtube.com/watch?v=DXGpjqAEtsw

T.J. Rodgers remarks: http://www.youtube.com/watch?v=_ix_N4KJVPw

Brian Halla remarks: http://www.youtube.com/watch?v=JHa7KuJ9uXg

"We should invest in new innovation, not old innovation," Halla said. He went on to list new energy 'megatrends', adding that semiconductor technologies are now, more than ever, enabling new power-wise products. These include portable medical devices, battery management devices for electric cars and solar panels, among others.

Rodgers unveiled a new smart thermostat application created by Cypress' new Envirosystems division and called the valley to action saying, "We need 10,000 other ideas like this to solve the energy crisis."

Meanwhile, East said, "We can solve a lot of these problems because the technology is here." He expressed, however, some frustration over the slow adoption of alternative energy and redefined a new spending metric.

Environment friendly is so much a corporate boardroom solution now.