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Date: 11th Oct 2010

New line of 1080p SoC H.264 video processors from Cavium for 3D wireless display functionality

Cavium Networks has introduced the new family of PureVu-3D 1080p system-on-a-chip (SoC) H.264 video processors. These video processors utilize Cavium's WiVu wireless display technology and the CNW56XX processor family. These processors use the Super-Low-Latency (SLL) compression technology, HDCP content protection, and intelligent video quality-of-service. The PureVu-3D family of video processors can bring 3D wireless display functionality over standard Wi-Fi to a variety of consumer electronic devices, such as flat panel TVs, Blu-ray players, PCs, and gaming consoles. They are pin-compatible and software-compatible with their 2D counter-parts.

According to market reports from Display Search, 3D TV market penetration is expected to grow from a 5% share of the total flat panel TVs in 2010 to just under 40% in 2014. At the same time, other reports show that Hollywood studios increased their production of 3D movies by 150% in 2009, with similar jump in production planned for 2010. This rapid rise in adoption of 3D capability into various CE devices is creating a large demand for silicon platforms that can support higher processing performance and more intelligent compression technology to address the high bandwidth requirements of 3D content. With its 1080p 3D processing capability, 2ms H.264 compression latency, and advanced video quality-of-service (QoS) for robust transmission over Wi-Fi, Cavium's PureVu-3D video processors are ideally suited to bring 3D wireless display capability to a wide range of CE devices, and to address the quality and interactivity requirements of any 3D content, including 3D movies and games.

Cavium's standards-based WiVu wireless display technology is deployed standards-based technologies, such as H.264 compression, 802.11 Wi-Fi transmission, IP transport, and HDCP content protection. Cavium's SMART video QoS features video transmission over a standard 802.11 Wi-Fi channel.

The Cavium's PureVu CNW53XX 3D video processor family include the following members:

--CNW5302: This encode/decode SoC is ideal for external stand-alone 3D transmitter and receiver dongle designs to enable existing CE home devices with wireless display capability. It can also be used for integration into a variety of 3D CE devices, such as 3D TV panels, Blu-ray players, gaming consoles.
--CNW5321: This encode-only variant operates in a co-processor mode and has the size and the power characteristics suitable for integration into notebook and desktop PCs.

"With the increasing number of movies and gaming content getting produced by the entertainment industry and the number of 3D CE devices coming to the market this year, we expect to see a rise in demand for 3D streaming of wireless video", said Lars Herlitz, GM of the Multimedia Group at Cavium. "Our CNW53XX processor family is well positioned to meet this demand at a very competitive solution cost point."

Availability: Sampling now

 
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