New reference design platform for LCD TV from NXP Semiconductor

NXP Semiconductor in partnership with TSMC have launched a new digital TV development platform called TV550 to quickly develop LCD TVs. TV550 is based NXP's 45nm PNX85500 processor and is a production-ready reference design. This new DTV platform supports High Definition (HD) digital content and Internet access.

NXP has selected TSMC's 45LP process technology for producing PNX85500 processor, which helps to pack SRAM in a smallest cell size of 0.299µm2.

"Digital switchover and high definition content are the major demands for the TV industry," said Lou Schreurs, business line TV general manager, NXP Semiconductors. "With TSMC's valuable experience in advanced CMOS technologies and NXP's TV system design expertise, we are able to deliver these high end features with a reduced bill-of-materials. Our customers are highly impressed with TV550's superb picture quality and its capability to handle the complex global digital standards with a single platform."

"NXP has clearly achieved its leadership with the availability of this single-chip digital TV SoC. The device is 'right-the-first-time fully functional silicon that delivered as flip chip packaged samples just eight weeks after tape out," said John Wei, Senior Director, Advanced Technology Marketing for TSMC.